A Double Loop Learning Model For Integrated and Proactive Customer Relationship Management
نویسندگان
چکیده
.................................................................................................................................. iv TABLE OF CONTENTS ............................................................................................................... vi LIST OF TABLES ......................................................................................................................... ix LIST OF FIGURES ........................................................................................................................ x MOTIVATION ............................................................................................................................... 1 ESSAY1 .......................................................................................................................................... 4 A CONCEPTUAL FRAMEWORK FOR INTEGRATED AND PROACTIVE CRM ................. 4 1.
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